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- Logiciels MRM (Marketing Resource Management)
- Logiciels d'analyse marketing
- Logiciels de gestion de campagnes
- Logiciels de marketing automation
- Logiciels de plan marketing
- Logiciels de tableaux de bord
- Logiciels de web analytics
- Logiciels pour agences de communication
- Plateformes marketing tout-en-un
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MixCommander offre aux équipes marketing la possibilité de suivre les performances des campagnes sur tous les canaux et de créer et comparer facilement des modèles d'attribution appropriés. Les performances marketing et la contribution réelle des partenaires commerciaux peuvent être mesurées de manière transparente. Optimisez vos budgets de marketing en ligne et hors ligne sur la base de la valeur de la durée de vie du client (CLTV) et obtenez une vision claire du parcours de votre client.
MixCommander offre aux équipes marketing la possibilité de suivre les performances des campagnes sur tous les canaux et de créer et comparer facilement des modèles d'attribution appropriés. Les perform...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Logiciel d'observation marketing basé sur le web pour mesurer l'impact et optimiser les actions en conséquence.
Logiciel d'observation marketing basé sur le web pour mesurer l'impact et optimiser les actions en conséquence.
Logiciel d'observation marketing basé sur le web pour mesurer l'impact et optimiser les actions en conséquence....
Marketing Performance Tracking & Leads Distribution. The first ever Solutions to provide a Self-Served platform for Marketers.
The First Ever SaaS Platform for Performance Marketing & Leads Distribution.
Build, Track & Manage All Your Actions In One Easy-To-Use Platform. Collect & Distribute Leads In Real-Time.
Built for Marketers and Affiliates, we provide a variety of features: *Affiliate Management and Tracking *Affiliate API *S2S and Client Pixel *Network and Offer-wall Builder *Leads Distribution *Leads Collector *Status Leads *List Leads Distributor *PPC, CPA, CPL etc tracking *Admin & Affiliate Dash.
The First Ever SaaS Platform for Performance Marketing & Leads Distribution.
Build, Track & Manage All Your Actions In One Easy-To-Use Platform. Collect & Distribute Leads In Real-Time.
Built for Mar...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Respond Fast makes it easy for your customers to respond to your offline advertising through their Amazon Alexa or Google Home devices.
Respond Fast is a Voice Activated Call to Action (VACTA) that your customers can use to respond to your tv, radio, podcast, direct mail, packaging, or outdoor advertising via their Amazon Alexa or Google Home devices. Your audience can "Launch Respond Fast," provide a unique code or keyword you create as a part of your campaign, then receive offers, info, surveys and more directly to their mobile phones. With the Respond Fast dashboard, creating, tracking, and optimizing a campaign is easy.
Respond Fast is a Voice Activated Call to Action (VACTA) that your customers can use to respond to your tv, radio, podcast, direct mail, packaging, or outdoor advertising via their Amazon Alexa or Goog...
AnyTrack lets you instantly tie your traffic & conversion data with Google Analytics so you can make sense of your marketing.
Anytrack.io is a conversion tracking platform that sync your onsite and offline conversion data with your Google Analytics, Facebook Pixel and your ad networks, so you can easily make sense of any paid or organic traffic.
The AnyTrack attribution engine will intelligently route conversion data across your marketing tools, so you can fully take advantage of your multi channel marketing campaigns, build remarketing audiences and scale your campaigns with confidence.
Anytrack.io is a conversion tracking platform that sync your onsite and offline conversion data with your Google Analytics, Facebook Pixel and your ad networks, so you can easily make sense of any paid...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Helps automate and optimize marketing campaigns.
Helps automate and optimize marketing campaigns.
Helps automate and optimize marketing campaigns....
IngeniousPlex is the Self-Serve Digital Media Buying Platform for Digital Advertisers & Ad Agencies.
IngeniousPlex is the Self-Serve Digital Media Buying Platform for Digital Advertisers & Ad Agencies.
We help advertisers to reach their prospects digitally and our advanced media tools and technologies empower advertising agencies programmatic advertising offerings through its complete white labeling capabilities.
IngeniousPlex is a Vertoz (NSE: VERTOZ) Company.
IngeniousPlex is the Self-Serve Digital Media Buying Platform for Digital Advertisers & Ad Agencies.
We help advertisers to reach their prospects digitally and our advanced media tools and technologie...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
AdTriba
(0 avis)
Evaluate marketing holistically, optimize budget allocation and increase revenue with the help of AI.
Adtriba allows advertisers to track, control and optimize their marketing activities across all digital marketing channels through AI and user journey analysis. The solution tracks all cross-channel and cross-device user journey events, onsite and offsite, as well as TV ad and offline campaign data. Machine learning algorithms are being applied to process these user journey events to produce attribution models as well as actionable customer segments and insights to increase ROI.
Adtriba allows advertisers to track, control and optimize their marketing activities across all digital marketing channels through AI and user journey analysis. The solution tracks all cross-channel an...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
VONQ
(0 avis)
La plateforme aide les entreprises à mieux recruter avec l'utilisation des données, de la technologie et du marketing.
La solution mesure l'efficacité des canaux de recrutement afin de fournir aux clients la meilleure recommandation pour leur projet de recrutement.
La solution mesure l'efficacité des canaux de recrutement afin de fournir aux clients la meilleure recommandation pour leur projet de recrutement....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
OptiMine
(0 avis)
Cloud-based marketing analytics solution that helps businesses gain visibility into data using dashboards, reporting tools and more.
Cloud-based marketing analytics solution that helps businesses gain visibility into data using dashboards, reporting tools and more.
Cloud-based marketing analytics solution that helps businesses gain visibility into data using dashboards, reporting tools and more....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
CaliberMind
(0 avis)
B2B Marketing Analytics powered by a Customer Data Platform. Attribution, Return on Ad Spend, ROI and ABM Analytics all in one platform
CaliberMind is an intelligent B2B marketing analytics solution that seamlessly integrates with your core CRM & MAP systems to bring together all the lead and account data into one place for matching, routing, scoring and analytics - so revenue teams can target accounts, act, and report on account-based attribution and engagement.
CaliberMind is an intelligent B2B marketing analytics solution that seamlessly integrates with your core CRM & MAP systems to bring together all the lead and account data into one place for matching, r...
Easyence
(0 avis)
Easyence is the only Customer Infastructure dedicated to data-driven retailers.
Join 240+ businesses that use Easyence CDP and Apps !
Easyence is the only Customer Infastructure dedicated to data-driven retailers.
Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team.
Discover...
• Easyence Audience App
• Easyence E-Merchandising App
• Easyence Attribution App
Easyence is the only Customer Infastructure dedicated to data-driven retailers.
Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence...
Divvit
(0 avis)
Divvit is an intelligent ecommerce analytics platform that empowers online retailers, by providing real-time data that helps save money
Divvit is an intelligent ecommerce analytics platform that empowers online retailers, by providing real-time data that helps save money, ensure efficient spending and increase revenue.
Divvit was designed with the end user in mind, and makes the confusing simple, with an easy to use interface that cuts through all the data points to give you the exact metrics you need when you need them.
Divvit is an intelligent ecommerce analytics platform that empowers online retailers, by providing real-time data that helps save money, ensure efficient spending and increase revenue.
Divvit was desig...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Ferrite Labs
(0 avis)
Helps marketers definitively understand which tactics work, which don't, and offers the tools to fix them.
Step into the labs and analyze exactly which of your marketing tactics contribute to successful customer journeys, and more importantly, which don't. Don't worry, you don't need a data science degree (or any degree) here. Just a passion for tinkering and optimizing the paths your prospects and customers take as they interact with your brand. Keep the tools you know and love to execute and leverage Ferrite Labs to make them sing.
Step into the labs and analyze exactly which of your marketing tactics contribute to successful customer journeys, and more importantly, which don't. Don't worry, you don't need a data science degree (...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
XC Logic
(0 avis)
Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time.
Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time.
Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
InfiniGrow
(0 avis)
InfiniGrow is an AI-powered marketing planning and analytics platform for data-driven marketing teams.
InfiniGrow is an AI-powered marketing planning and analytics platform that enables marketing teams to optimally allocate their budget across all marketing channels, according to the most relevant and updated data, at any given moment.
Using the platform's unique technology, InfiniGrow automatically provides ongoing recommendations so that the marketing team can focus on the execution - the creative work, without worrying about all the numbers and guesswork that surrounds it.
InfiniGrow is an AI-powered marketing planning and analytics platform that enables marketing teams to optimally allocate their budget across all marketing channels, according to the most relevant and u...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Fospha
(0 avis)
Fospha grows Direct-to-Consumer brands by giving them the insights they need to drive rapid customer acquisition at sustainable costs.
Fospha Marketing is the UK’s leading independent marketing measurement and attribution platform.
Fospha grows Direct-to-Consumer brands by giving them the insights they need to drive rapid customer acquisition at sustainable costs.
We help our clients take control of their 1st party data to unlock hidden value to reduce wasted spend, increase efficiency and drive growth.
Fospha Marketing is the UK’s leading independent marketing measurement and attribution platform.
Fospha grows Direct-to-Consumer brands by giving them the insights they need to drive rapid customer ac...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Leadtosale
(0 avis)
Easily import offline conversions, sales and phone calls. All-in-one Conversion Tracking with Leadtosale!
You Need Better Conversion Tracking Software.
Take your tracking to the next level and optimise beyond leads to sales.
Leadtosale is an all-in-one conversion tracking platform to connect leads, phone calls and sales to your digital advertising and acquisition.
You Need Better Conversion Tracking Software.
Take your tracking to the next level and optimise beyond leads to sales.
Leadtosale is an all-in-one conversion tracking platform to connect leads, phone...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Objective Platform
(0 avis)
The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments.
The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments. Using multi-touch attribution and media mix modelling, it provides a holistic overview of the effectiveness of all on- and offline media channels. The prediction and optimization tool allows you to steer your campaigns and maximize ROI.
The leading marketing measurement and prediction software designed to track and optimize your multi-channel media investments. Using multi-touch attribution and media mix modelling, it provides a holis...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Marketing Evolution
(0 avis)
Marketing Evolution est l'une des seules plateformes de performance, d'optimisation et d'informations pour le marketing en boucle fermée du secteur.
Marketing Evolution fournit une solution de performances marketing en boucle fermée des plus complètes qui augmente les performances, les ventes et l'engagement vis-à-vis des campagnes. L'éditeur équipe des marques sur l'ensemble du spectre de maturité marketing avec des fonctionnalités de reporting de performance rétrospectif, d'optimisation innovante, ainsi que d'apprentissage et de gain au sein d'une seule solution fiable en matière de confidentialité.
Marketing Evolution fournit une solution de performances marketing en boucle fermée des plus complètes qui augmente les performances, les ventes et l'engagement vis-à-vis des campagnes. L'éditeur équip...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Strala
(0 avis)
Algorithmic and heuristic attribution software made possible by pre-defined standardized tracking codes.
Algorithmic and heuristic attribution software made possible by pre-defined standardized tracking codes.
Algorithmic and heuristic attribution software made possible by pre-defined standardized tracking codes....
The Attributor
(0 avis)
The Attributor is a self-serve platform that provides marketers proof of audience performance to measure the true ROI of any campaign.
The Attributor is a self-serve platform that provides proof of audience performance and measurement of the true ROI of any campaign. This patented process is truly omni-channel, matching to any form of marketing traffic. This includes display ad impressions, website visits, email, connected TV, direct mail, radio, store visits, and CRM customers at either home and business locations. The Attributor's automation engine supports attribution as part of the marketing workflow. Request a demo now!
The Attributor is a self-serve platform that provides proof of audience performance and measurement of the true ROI of any campaign. This patented process is truly omni-channel, matching to any form of...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
myBrand center
(0 avis)
Brand center for brick and mortar marketing. Improve the brand experience in your stores by managing your physical brand expressions.
Brand center for brick and mortar marketing. myBrand continues where other retail IT solutions, like MRM and DAM, stop. myBrand enables marketers to take full control of delivering and maintaining the intended brand experience to all stores and, at the same time, lower operational costs and reduce cycle times.
myBrand is closing the gap between digital and physical worlds.
Brand center for brick and mortar marketing. myBrand continues where other retail IT solutions, like MRM and DAM, stop. myBrand enables marketers to take full control of delivering and maintaining the ...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
align.ly
(0 avis)
Analytics and attribution software platform for data-driven B2B marketers using Salesforce as their CRM.
Analytics and attribution software platform for data-driven B2B marketers using Salesforce as their CRM.
Analytics and attribution software platform for data-driven B2B marketers using Salesforce as their CRM....
VISIT Local
(0 avis)
Provides location-based foot traffic analytics, audiences and foot traffic attribution.
Provides location-based foot traffic analytics, audiences and foot traffic attribution.
Walk into sales meetings armed with new data and visualizations of insights into your client's customers. Easily build and deliver custom audiences. Flexible: Use data where you need it post - export to use on the platform of your choice ot push directly to your DSP. Build trust and earn more repeat business with attribution reporting.
Provides location-based foot traffic analytics, audiences and foot traffic attribution.
Walk into sales meetings armed with new data and visualizations of insights into your client's customers. Eas...
Lifesight Attribution
(0 avis)
Lifesight is a leading customer intelligence platform that helps brands and enterprises leverage identity resolution and data enrichmen
Lifesight is a leading customer intelligence platform that helps brands and enterprises leverage identity resolution and data enrichment to empower their customer data strategies. Our industry-leading solution enables brands and enterprises to transform their customer data into actionable insights that help drive business decisions, optimize marketing spend, and improve customer experiences. We are a team of consumer data specialists managing over 2B+ consumer profiles and operating in 25 market
Lifesight is a leading customer intelligence platform that helps brands and enterprises leverage identity resolution and data enrichment to empower their customer data strategies. Our industry-leading ...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
lc.cx
(0 avis)
lc.cx est une plateforme de liens augmentés. Les entreprises peuvent créer, gérer, publier et analyser des liens simples et personnalisés. Les augmenter avec Pixel et qr code.
Plateforme de gestion de liens augmentés, 100% français et conforme RGPD. Depuis 2009, notre outil permet de créer, publier et partager des liens courts à destination de votre audience en utilisant notre réducteur d'URLs lc.cx ou votre nom de marque. lc.cx vous accompagne dans vos projets Marketing et Social Media.
Les outils composant notre plateforme vous permettent de réduire vos liens en masse ou un par un avec votre nom de marque. De générer des QR codes à la destination modifiable à volonté, de pixel retargeting pour augmenter vos conversions et de pages de liens afin de tous les réunir pour mieux servir vos réseaux sociaux.
Plateforme de gestion de liens augmentés, 100% français et conforme RGPD. Depuis 2009, notre outil permet de créer, publier et partager des liens courts à destination de votre audience en utilisant not...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
iSpot.tv
(0 avis)
TV attribution tool that helps businesses manage marketing through attention analytics, media conversions, airing schedules and more.
TV attribution tool that helps businesses manage marketing through attention analytics, media conversions, airing schedules and more.
TV attribution tool that helps businesses manage marketing through attention analytics, media conversions, airing schedules and more....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
ownerIQ
(0 avis)
Cloud-based marketing attribution tool that manages database, reports attribution, offers browsing data of other businesses and more.
Cloud-based marketing attribution tool that manages database, reports attribution, offers browsing data of other businesses and more.
Cloud-based marketing attribution tool that manages database, reports attribution, offers browsing data of other businesses and more....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Flashtalking
(0 avis)
It is a marketing attribution solution that helps users build creatives, manage identities, track conversions, segment audience, etc.
It is a marketing attribution solution that helps users build creatives, manage identities, track conversions, segment audiences, etc.
It is a marketing attribution solution that helps users build creatives, manage identities, track conversions, segment audiences, etc....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
BoostTrust
(0 avis)
Boost your website revenue by up to 17%.
BoostTrust is a german SaaS that helps online entrepreneurs boost their online sales.
Social proof is essential when it comes to building trust on your website for everyone who visits it. Whenever a customer is uncertain about whether to buy your product, trust is what makes him buy it. But also the Fear Of Missing Out is powerful to put more pressure on your customer to decide faster for your product.
The most important thing on your website/landing page is the buying journey that you create for your customer. BoostTrust is taking this exactly journey to the next level.
Social proof is essential when it comes to building trust on your website for everyone who visits it. Whenever a customer is uncertain about whether to buy your product, trust is what makes him buy it....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Simpli.fi
(0 avis)
Programmatic marketing platform that offers audience expansion, elemental insights, campaign management, ad-hoc custom reports, etc.
Programmatic marketing platform that offers audience expansion, elemental insights, campaign management, ad-hoc custom reports, etc.
Programmatic marketing platform that offers audience expansion, elemental insights, campaign management, ad-hoc custom reports, etc....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
Kinetiq
(0 avis)
It is an ad server solution that helps businesses activate digital campaigns, measure sponsorship ROI, assess audience behavior, etc.
It is an ad server solution that helps businesses activate digital campaigns, measure sponsorship ROI, assess audience behavior, etc.
It is an ad server solution that helps businesses activate digital campaigns, measure sponsorship ROI, assess audience behavior, etc....
Corvidae
(0 avis)
Data rebuilding engine. For attribution that works.
Data rebuilding engine. For attribution that works.
Data rebuilding engine. For attribution that works....
TV & Radio Attribution
(0 avis)
Our software measure every commercial in media schedule independently.
We measure actions not audiences.
Ratings estimates are not meaningful enough to predict advertising outcomes. Marketers need a smarter way to buy offline media such as TV Broadcast, Cable, Satellite TV. Algorithmic TV Attribution is the best method of measuring offline advertising effectiveness.
We support attribution at the national and local level simultaneously and one of the only companies to also measure local Radio.
We measure actions not audiences.
Ratings estimates are not meaningful enough to predict advertising outcomes. Marketers need a smarter way to buy offline media such as TV Broadcast, Cable, Satellite...
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution
UTM.io
(0 avis)
No More Messy
UTM Spreadsheets
Build, share and sync your UTMs with your team. Stop using messy spreadsheets and get good campaign data in your analytics.
Build, share and sync your UTMs with your team. Stop using messy spreadsheets and get good campaign data in your analytics....
- Attribution multi touch
- Suivi des conversions
- Attribution entre canaux
- Cartographie du parcours client
- Modélisation de l'attribution