--- description: MoEngage : qu'en pensent les utilisateurs ? Lisez les avis clients sur MoEngage, consultez les prix, tarifs, abonnements et découvrez ses fonctionnalités grâce à Capterra Luxembourg. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: MoEngage - Avis, notes, prix et abonnements - Capterra Luxembourg 2026 --- Breadcrumb: [Accueil](/) > [Automatisation du marketing](/directory/6/marketing-automation/software) > [MoEngage](/software/164687/sherpa) # MoEngage Canonical: https://www.capterra.lu/software/164687/sherpa Page : 1/4\ Suivant: [Page suivante](https://www.capterra.lu/software/164687/sherpa?page=2) > MoEngage est une plateforme intelligente d'engagement client conçue pour le monde mobile en premier. > > Conclusion : 58 utilisateurs lui ont donné la note de **4.3/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise MoEngage ? Les entreprises Internet grand public, les entreprises de consommateurs, ainsi que les petites et moyennes entreprises qui cherchent à engager de manière proactive leurs utilisateurs par le bon canal, au bon moment. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.3/5** | 58 Avis | | Simplicité | 4.3/5 | D'après l'ensemble des avis | | Support client | 4.6/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.3/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: MoEngage - **Pays**: San Francisco, É.-U. - **Fondé**: 2014 ## Contexte commercial - **Type de licence**: (Version gratuite disponible) (Essai gratuit) - **Public cible**: 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: Allemagne, Arabie saoudite, Australie, Bahreïn, Bangladesh, Brésil, Chili, Colombie, Inde, Indonésie, Irlande, Israël, Japon, Koweït, Malaisie, Mexique, Nouvelle-Zélande, Pakistan, Pays-Bas, Philippines et 11 de plus ## Fonctionnalités - A/B Testing - Alertes/Notifications - Analyse d'entonnoir - Analyse des campagnes - Analyse par cohorte - Analyse visuelle - App Notifications - Automatisation du marketing - Campagnes de drip marketing - Cartographie du parcours client - Communication multicanal - Engagement des clients - Gestion de l'expérience client - Gestion de la communication - Gestion des campagnes - Gestion des contacts - Gestion des désabonnements - Gestion des leads - Gestion des modèles - Historique des clients - Logiciels d'expérience client - Marketing multicanal - Mesure des performances - Modèles personnalisables - Multi-Channel Attribution - Notifications push - Notifications web - Pages de renvoi et formulaires web - Personnalisation - ROI Tracking - Rapports et analyses - SMS Marketing - SMS Notifications - Segmentation - Segmentation de la clientèle - Suivi comportemental - Suivi de l'engagement - Suivi des campagnes - Suivi des conversions - Suivi des indicateurs clés de performance - Suivi des rétentions - Suivi des visiteurs de sites web - Suivi des événements intégrés aux applications - Tableau de bord - Tableau de bord d'activités - Third-Party Integrations - Visualisation de données - e-mail marketing ## Intégrations (12 au total) - AB Tasty - Adjust - Amplitude - AppsFlyer - Branch - Gupshup - Infobip - Mixpanel - Segment - Talon.One - Tealium Customer Data Hub - mParticle ## Ressources d'aide - Service client/e-mail - Base de connaissances - Support téléphonique - Support 24/7 (réponse directe) - Chat ## Category - [Automatisation du marketing](https://www.capterra.lu/directory/6/marketing-automation/software) ## Catégories connexes - [Automatisation du marketing](https://www.capterra.lu/directory/6/marketing-automation/software) - [Logiciels de mobile analytics](https://www.capterra.lu/directory/30936/mobile-analytics/software) - [Notifications push](https://www.capterra.lu/directory/30969/push-notifications/software) - [Engagement des clients](https://www.capterra.lu/directory/30906/customer-engagement/software) - [Logiciels d'analyse marketing](https://www.capterra.lu/directory/31018/marketing-analytics/software) ## Logiciels similaires 1. [WebEngage](https://www.capterra.lu/software/143401/webengage) — 4.5/5 (32 reviews) 2. [CleverTap](https://www.capterra.lu/software/155737/clevertap) — 4.4/5 (59 reviews) 3. [Marketo Engage](https://www.capterra.lu/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) 4. [Salesforce Marketing Cloud](https://www.capterra.lu/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews) 5. [SAS Customer Intelligence 360](https://www.capterra.lu/software/78209/sas-customer-intelligence-360) — 4.9/5 (8 reviews) ## Avis ### "Great platform for Integrated Marketing Communications management" — 5.0/5 > **Anirban** | *27 décembre 2023* | Gestion de l'enseignement | Taux de recommandation : 9.0/10 > > **Avantages**: MoEngage offers the functionality of creating segments and user journeys based on event triggers that are directly mapped to the company database. This helps to identify the most realistic targetable segments and also their Reachability across various communication channels. Also, we can get live data from all the communication channels in a consolidated format within the MoEngage panel, which helps to measure campaign performance and goals achievement levels. > > **Inconvénients**: MoEngage does not allow setting event criteria having periods more than 180 days, and this becomes a problem when we create a segment where we intend to target very old inactive users. Moreover, some flows do not work perfectly with filters due to the absence of Live-segmentation. > > While MoEngage serves most of our problems very effectively, there are some points of improvement in terms of Live-Segment feature introduction for flows, more accurate Reachability figures and data storage beyond 180 days. ----- ### "CRM 360 - One Platform Complete CRM Solution" — 4.0/5 > **Prashant** | *23 janvier 2020* | Internet | Taux de recommandation : 9.0/10 > > **Avantages**: Ease of Use and a simplified UI. Specific tabs/groups as per the requirement of the firm. A/B testing ease with seamless campaign creation via duplicating the existing variation. One click non-personalized fallback template creation reduces the time to create the campaign. Segmented targeting basis affinity/engagement and various attributes. API integration is effective and seamless. Analytics provide a complete picture of the campaign/retention and engagement thereby assisting the decision making process. In a nutshell this tool handles every aspect of CRM and is a must have tool. > > **Inconvénients**: Limited Templates. Static Content Elements (can't customize). > > One of the platforms which offers a complete CRM Solution with an Analytical View of Campaign and User Behavior. Complimented by strong tech support for API Integrations different push formats like Flows/Smart Trigger Campaigns and In-App notifications which almost covers every requirement for a seamless campaign. A/B Testing/ Segments and Controlled Group along with control levers on a granular level also supplements the package. ----- ### "MoEngage a platform for Customer engagement and retention" — 3.0/5 > **Deepa** | *17 septembre 2022* | Services et technologies de l'information | Taux de recommandation : 7.0/10 > > **Avantages**: In one place you are able to manage email newsletters, push notification (App and Web) SMS and digital campaigns at one place. This platform is a revolution in mobile engagement. This tool helps us to build our own user journey to retail the user easily. > > **Inconvénients**: The process of using creating segments are relatively slow and the delivery rate is poor. The Analytics shows limited data. Control group analysis not available in the tool. ----- ### "Best automation tool" — 5.0/5 > **Amanda** | *19 juin 2023* | Divertissement | Taux de recommandation : 9.0/10 > > **Avantages**: With moengage I was able to build workflows for push notifications and email marketing, which has helped me a lot to optimize my time > > **Inconvénients**: When creating email marketing I would notice that the templates would not be loyal to what I have created. They would look different on the phone. ----- ### "Great product that has the best in class features and services" — 5.0/5 > **Ahsan** | *18 février 2020* | Médias en ligne | Taux de recommandation : 9.0/10 > > **Avantages**: The number of metrics, data accuracy, wide variety of notification sending options that MoEngage provides is industry leading. Also Push Amplification+ is something which totally sets MoEngage apart from others. > > **Inconvénients**: There are some areas where it can be more customizable to provide more features and functionality that can make notification sending process a lot faster. > > Right from Sales team to customer support team everyone is very supportive, enthusiastic about providing quality of service while at the same time delivering quality of service. ----- Page : 1/4\ Suivant: [Page suivante](https://www.capterra.lu/software/164687/sherpa?page=2) ## Liens - [Afficher sur Capterra](https://www.capterra.lu/software/164687/sherpa) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées