---
description: Optimove : qu'en pensent les utilisateurs ? Lisez les avis clients sur Optimove, consultez les prix, tarifs, abonnements et découvrez ses fonctionnalités grâce à Capterra Luxembourg.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Optimove - Avis, notes, prix et abonnements - Capterra Luxembourg 2026
---

Breadcrumb: [Accueil](/) > [Gestion des campagnes](/directory/30012/campaign-management/software) > [Optimove](/software/131771/optimove)

# Optimove

Canonical: https://www.capterra.lu/software/131771/optimove

> Optimove est une plateforme d'automatisation de rétention alimentée par une technologie de microsegmentation prédictive.
> 
> Conclusion : 3 utilisateurs lui ont donné la note de **4.3/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Optimove ?

Les entreprises du commerce de détail en ligne, les jeux, les technologies de l'information, les services, les applications, etc., qui cherchent à faire croître leur entreprise grâce à leurs clients existants.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.3/5** | 3 Avis |
| Simplicité | 4.3/5 | D'après l'ensemble des avis |
| Support client | 4.5/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 5.0/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.3/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos de l'éditeur

- **Société**: Optimove
- **Fondé**: 2009

## Contexte commercial

- **À partir de**: 4.000,00 $US
- **Public cible**: 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Israël

##  Fonctionnalités

- Actions découlant d'un événement
- Base de données de contacts
- Campagnes multiples
- Gestion de la communication
- Gestion des campagnes
- Gestion des canaux
- Gestion des données client
- Gestion des désabonnements
- Intelligence artificielle et machine learning
- Marketing Management
- Personnalisation
- Profils de clients
- Rapports de ventes
- Rapports et analyses
- Segmentation de la clientèle

## Ressources d'aide

- Support 24/7 (réponse directe)

## Category

- [Gestion des campagnes](https://www.capterra.lu/directory/30012/campaign-management/software)

## Catégories connexes

- [Gestion des campagnes](https://www.capterra.lu/directory/30012/campaign-management/software)
- [Engagement des clients](https://www.capterra.lu/directory/30906/customer-engagement/software)
- [Logiciels de marketing avec IA](https://www.capterra.lu/directory/34136/ai-marketing-tools/software)
- [Logiciels CDP (Customer Data Platform)](https://www.capterra.lu/directory/31334/customer-data-platform/software)
- [Logiciels MLM (Multi Level Marketing)](https://www.capterra.lu/directory/30920/mlm/software)

##  Logiciels similaires

1. [WebEngage](https://www.capterra.lu/software/143401/webengage) — 4.5/5 (32 reviews)
2. [Salesforce Marketing Cloud](https://www.capterra.lu/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
3. [Jobin.cloud](https://www.capterra.lu/software/1021637/jobincloud) — 4.7/5 (172 reviews)
4. [Bloomreach](https://www.capterra.lu/software/173203/bloomreach) — 4.8/5 (56 reviews)
5. [Ortto](https://www.capterra.lu/software/131879/autopilot) — 4.6/5 (112 reviews)

## Avis

### "Really good for conversions" — 4.0/5

> **Utilisateur vérifié** | *26 novembre 2019* | Assurance | Taux de recommandation : 9.0/10
> 
> **Avantages**: The activity triggers are a really great feature. A great marketing tool for sending out personalised offers.
> 
> **Inconvénients**: Some of the processes could be made simpler. The interface is also quite clunky which is a real shame.
> 
> Overall pretty decent. Worth investing the time into it.

-----

### "Personalized Offers = Greater Conversions" — 5.0/5

> **Bryson** | *26 mars 2018* | Électronique grand public | Taux de recommandation : 8.0/10
> 
> **Avantages**: With this software, it is possible to fine tune what is necessary to see more outcomes with leads. While the business might have a pool of good leads, this platform helps increase revenue with truly making offers that customers are looking for. Finding the right offer is tough and is time-consuming, but this tool has been extremely helpful in focusing specifically on converting. This takes the headaches out of finding the right formula to make leads happy.
> 
> **Inconvénients**: I like the setup for seeing the progress of channels, but maybe exporting data could be a little more automated/streamlined.
> 
> You get more from your existing customers than you ever thought was possible. This platform helps you further understand your customers and helps create efficiencies where necessary as they move through the funnel. Things like activity triggers are very helpful when you are setting up more leads.

-----

### "Optimove campaign management" — 4.0/5

> **Niv** | *20 novembre 2021* | Jeux d’argent et casinos | Taux de recommandation : 8.0/10
> 
> **Avantages**: Optimove platform is easy to use, high quality Recommendation Engine and great Predictive Modeling.
> 
> **Inconvénients**: Make the reporting / exporting data more simpler.
> 
> Optimove provide a good platform for managing your overall campaigns, analyze and understand your customers. Great support team to help you whenever you need.

## Liens

- [Afficher sur Capterra](https://www.capterra.lu/software/131771/optimove)

## Cette page est disponible dans les langues suivantes.

| Langue | URL |
| de | <https://www.capterra.com.de/software/131771/optimove> |
| de-AT | <https://www.capterra.at/software/131771/optimove> |
| de-CH | <https://www.capterra.ch/software/131771/optimove> |
| en | <https://www.capterra.com/p/131771/Optimove/> |
| en-AE | <https://www.capterra.ae/software/131771/optimove> |
| en-AU | <https://www.capterra.com.au/software/131771/optimove> |
| en-CA | <https://www.capterra.ca/software/131771/optimove> |
| en-GB | <https://www.capterra.co.uk/software/131771/optimove> |
| en-IE | <https://www.capterra.ie/software/131771/optimove> |
| en-IL | <https://www.capterra.co.il/software/131771/optimove> |
| en-IN | <https://www.capterra.in/software/131771/optimove> |
| en-NZ | <https://www.capterra.co.nz/software/131771/optimove> |
| en-SG | <https://www.capterra.com.sg/software/131771/optimove> |
| en-ZA | <https://www.capterra.co.za/software/131771/optimove> |
| es | <https://www.capterra.es/software/131771/optimove> |
| es-AR | <https://www.capterra.com.ar/software/131771/optimove> |
| es-CL | <https://www.capterra.cl/software/131771/optimove> |
| es-CO | <https://www.capterra.co/software/131771/optimove> |
| es-CR | <https://www.capterra.co.cr/software/131771/optimove> |
| es-DO | <https://www.capterra.do/software/131771/optimove> |
| es-EC | <https://www.capterra.ec/software/131771/optimove> |
| es-MX | <https://www.capterra.mx/software/131771/optimove> |
| es-PA | <https://www.capterra.com.pa/software/131771/optimove> |
| es-PE | <https://www.capterra.pe/software/131771/optimove> |
| fr | <https://www.capterra.fr/software/131771/optimove> |
| fr-BE | <https://fr.capterra.be/software/131771/optimove> |
| fr-CA | <https://fr.capterra.ca/software/131771/optimove> |
| fr-LU | <https://www.capterra.lu/software/131771/optimove> |
| it | <https://www.capterra.it/software/131771/optimove> |

-----

## Données structurées

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra Luxembourg aide des millions de professionnels à trouver le bon logiciel. Découvrez les avis, les notes et les listes exhaustives d'outils informatiques.","email":"info@capterra.lu","url":"https://www.capterra.lu/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.lu/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Optimove","description":"Optimove est une plateforme d'automatisation de rétention alimentée par une technologie de microsegmentation prédictive. Les marketeurs utilisent Optimove pour gérer et automatiser l'ensemble de leur plan de marketing client crosscanal. En personnalisant, en exécutant et en évaluant automatiquement un système complet de campagnes axées sur les données client, le logiciel permet aux marketeurs de maximiser les revenus et la valeur à vie du client.","url":"https://www.capterra.lu/software/131771/optimove","@id":"https://www.capterra.lu/software/131771/optimove#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.lu/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":3},"offers":{"price":"4000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.lu/software/131771/optimove#faqs","@type":"FAQPage","mainEntity":[{"name":"Qui utilise Optimove ?","@type":"Question","acceptedAnswer":{"text":"Les entreprises du commerce de détail en ligne, les jeux, les technologies de l'information, les services, les applications, etc., qui cherchent à faire croître leur entreprise grâce à leurs clients existants.","@type":"Answer"}}]},{"@id":"https://www.capterra.lu/software/131771/optimove#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Accueil","position":1,"item":"/","@type":"ListItem"},{"name":"Gestion des campagnes","position":2,"item":"/directory/30012/campaign-management/software","@type":"ListItem"},{"name":"Optimove","position":3,"item":"/software/131771/optimove","@type":"ListItem"}]}]}
</script>
