Zoho Campaigns

Zoho Campaigns

par Zoho

Qui utilise Zoho Campaigns ?

Régions prises en charge : Asie, Australie, Canada, Chine, Europe, Inde, Amérique latine

Description de Zoho Campaigns

Zoho Campaigns est un logiciel d'e-mail marketing conçu pour aider les petites et moyennes entreprises à automatiser l'ensemble du processus de marketing, de la gestion des campagnes d'e-mailing à la mise à jour des listes de diffusion. Grâce à l'intégration avec le CRM de Zoho, vous avez accès aux informations nécessaires en temps et en heure. Rapprochez-vous de vos clients avec des campagnes sur Facebook, Twitter et LinkedIn.

Informations sur Zoho Campaigns

Zoho

https://www.zoho.com/

Fondé en 1996

Prix de Zoho Campaigns

Zoho Campaigns est disponible en version gratuite et propose un essai gratuit. La version payante de Zoho Campaigns est disponible à partir de 5,00 $US/mois.

À partir de

5,00 $US/mois

Version gratuite

Oui

Essai gratuit

Oui

Déploiement

Cloud, SaaS, web

Mobile (iOS natif)

Mobile (Android natif)

Formation

Formation présentielle

Formation en ligne en direct

Webinaires

Documentation

Ressources d'aide

Service de support permanent (réponse directe)

Support en horaire de bureau

En ligne

Zoho Campaigns - Fonctionnalités

Logiciels d'email marketing
Bibliothèque d'images
Campagnes de drip marketing
Conformité CAN SPAM
Contenu dynamique
E-mail découlant d'un événement
E-mails optimisés pour format mobile
Enquêtes clients
Gestion des abonnés
Gestion des listes
Gestion des modèles
Pages de renvoi et formulaires web
Rapports et analyses
Répondeurs automatiques
Tests A/B
Éditeur d'e-mail WYSIWYG
Actions découlant d'un événement
Base de données de contacts
Campagnes multiples
Gestion des canaux
Gestion des leads
e-mail marketing
Archivage et rétention
Bloqueur de spam
Boîtes de réception partagées
Gestion des listes d'attente
Gestion des réponses
Gestion des signatures
Liste blanche et liste noire
Routage
Récupération de données
Réponses préenregistrées
Suivi des e-mails

Avis sur Zoho Campaigns

Afficher 5 avis sur 171

Note globale
4,1/5
Facilité d'utilisation
4/5
Service client
4,2/5
Fonctionnalités
4/5
Rapport qualité-prix
4,3/5
Michael K.
Principal
Marketing et publicité, 2-10 employés
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    5/5
  • Facilité d'utilisation
    5/5
  • Fonctionnalités
    5/5
  • Support client
    5/5
  • Rapport qualité-prix
    5/5
  • Probabilité de recommander le produit
    10/10
  • Provenance de l'utilisateur 
  • Publié le 05/03/2019

"ZOHO Campaigns manages 8,000 person newsletter "

Commentaires: The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Avantages: I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Inconvénients: I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

  • Provenance de l'utilisateur 
  • Publié le 05/03/2019
Colin M.
Consultant
Services et technologies de l'information, 2-10 employés
Temps d'utilisation du produit: plus d'un an
  • Note globale
    4/5
  • Facilité d'utilisation
    3/5
  • Fonctionnalités
    4/5
  • Support client
    4/5
  • Rapport qualité-prix
    5/5
  • Probabilité de recommander le produit
    7/10
  • Provenance de l'utilisateur 
  • Publié le 20/09/2018

"Powerful email marketing campaign management"

Commentaires: Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house. Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff. Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well. Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers. However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Avantages: - integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress

Inconvénients: - Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be

  • Provenance de l'utilisateur 
  • Publié le 20/09/2018
Kristen C.
Director of Marketing
13-50 employés
Temps d'utilisation du produit: plus d'un an
  • Note globale
    2/5
  • Facilité d'utilisation
    3/5
  • Fonctionnalités
    3/5
  • Support client
    1/5
  • Rapport qualité-prix
    2/5
  • Probabilité de recommander le produit
    Sans note
  • Provenance de l'utilisateur 
  • Source : SoftwareAdvice
  • Publié le 02/08/2018

"Does NOT sync well with its own CRM product!"

Commentaires: For the price, its stated complement of features is good. The fact that it does not FUNCTION as stated and it's almost impossible to get in touch with someone who is able or willing to help makes it, in my opinion, basically worthless.

Avantages: In theory, having a CRM and Campaign product from the same company would seem to be ideal, right? Seamless integration, real-time syncing, etc. Or at least that's what we had hoped to experience.

Inconvénients: The CRM and Campaign modules DO NOT sync in a timely or accurate fashion. We have had multiple campaigns put on hold, have had a hard time reaching anyone in customer service, cannot get anyone on the phone or to answer an email in under a week, people have opted out and yet continue to receive emails, and on and on. Reporting is buggy, syncing is laggy, the fields don't match between CRM and Campaign, etc. We have heard "hmmm, that's weird" from customer service when describing the problems we've encountered. We've been given business cards from Zoho employees we met IN PERSON with phone numbers that go to unattended mailboxes and we can reach no one. It's by far the least satisfactory software and customer service experience I have been party to in my life...and I have worked for a software development firm as well as in technical support for a peripherals manufacturer.

  • Provenance de l'utilisateur 
  • Source : SoftwareAdvice
  • Publié le 02/08/2018
Nicholas R.
Software Support Technician
Logiciels, 13-50 employés
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    4/5
  • Facilité d'utilisation
    4/5
  • Fonctionnalités
    4/5
  • Support client
    3/5
  • Rapport qualité-prix
    4/5
  • Probabilité de recommander le produit
    8/10
  • Provenance de l'utilisateur 
  • Publié le 17/04/2018

"Zoho Campaigns has increased our visibility to our customer base for getting out to the world."

Avantages: It has allowed us to create some exciting campaigns and marketing tools to get visibility to our customer base. Overall it has increased our income by a lot in the last year since we start to use the Campaigns feature. My CEO and COO are excited to see what the next year will bring as this feature grows and we grow with it.

Inconvénients: Zoho has knocked this feature out of the park and I have zero cons to say about it at this time. Keep creating awesome software guys.

  • Provenance de l'utilisateur 
  • Publié le 17/04/2018
Maria I.
Freelancer
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    4/5
  • Facilité d'utilisation
    4/5
  • Fonctionnalités
    4/5
  • Support client
    3/5
  • Rapport qualité-prix
    5/5
  • Probabilité de recommander le produit
    8/10
  • Provenance de l'utilisateur 
  • Publié le 10/04/2018

"Zoho Campaigns lets us be closer to our target Clients!"

Commentaires: campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Avantages: Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Inconvénients: Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

  • Provenance de l'utilisateur 
  • Publié le 10/04/2018