--- description: Optmyzr : qu'en pensent les utilisateurs ? Lisez les avis clients sur Optmyzr, consultez les prix, tarifs, abonnements et découvrez ses fonctionnalités grâce à Capterra Luxembourg. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Optmyzr - Avis, notes, prix et abonnements - Capterra Luxembourg 2026 --- Breadcrumb: [Accueil](/) > [Logiciels PPC (Pay Per Click)](/directory/30967/ppc/software) > [Optmyzr](/software/156308/optmyzr) # Optmyzr Canonical: https://www.capterra.lu/software/156308/optmyzr Page : 1/9\ Suivant: [Page suivante](https://www.capterra.lu/software/156308/optmyzr?page=2) > Informations à partir de données, optimisations en un clic, scripts et reporting pour les annonceurs et les agences afin de gérer plus efficacement les publicités PPC (pay per click). > > Conclusion : 184 utilisateurs lui ont donné la note de **4.7/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Optmyzr ? Les experts en positionnement publicitaire (SEM) qui gèrent des campagnes PPC pour leur propre entreprise ou pour d'autres (dans le cadre d'une agence ou d'un cabinet de conseil). ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.7/5** | 184 Avis | | Simplicité | 4.5/5 | D'après l'ensemble des avis | | Support client | 4.8/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.5/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.6/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 90% | (9/10 Probabilité de recommander le produit) | ## À propos de l'éditeur - **Société**: Optmyzr - **Pays**: Los Altos, É.-U. - **Entreprise fondée en**: 2013 ## Contexte commercial - **À partir de**: 389,00 $US - **Type de licence**: (Essai gratuit) - **Public cible**: Auto-entrepreneur, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: allemand, anglais, espagnol, hongrois, italien, néerlandais, polonais, portugais - **Pays disponibles**: Afghanistan, Afrique du Sud, Albanie, Algérie, Allemagne, Andorre, Angola, Anguilla, Antigua-et-Barbuda, Arabie saoudite, Argentine, Arménie, Aruba, Australie, Autriche, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Barbade et 210 de plus ## Fonctionnalités - Alertes de compte - Gestion des campagnes - Gestion des offres - Gestion du budget - Outils de recherche de mots-clés - ROI Tracking - Suivi des mots-clés ## Intégrations (5 au total) - CallRail - Google Ads - Google Analytics 360 - Google Workspace - Meta for Business ## Ressources d'aide - Service client/e-mail - FAQ/forums - Base de connaissances - Chat ## Category - [Logiciels PPC (Pay Per Click)](https://www.capterra.lu/directory/30967/ppc/software) ## Logiciels similaires 1. [Google Ads](https://www.capterra.lu/software/213339/google-ads) — 4.4/5 (1010 reviews) 2. [Adalysis](https://www.capterra.lu/software/173311/adalysis) — 4.6/5 (119 reviews) 3. [Quartile](https://www.capterra.lu/software/1014346/quartile) — 4.5/5 (94 reviews) 4. [Semrush](https://www.capterra.lu/software/151962/semrush) — 4.6/5 (2317 reviews) 5. [monday.com](https://www.capterra.lu/software/147657/monday-com) — 4.6/5 (6037 reviews) ## Avis ### "A solid tool for simplifying PPC management across accounts" — 5.0/5 > **Tushar** | *18 mars 2026* | Marketing et publicité | Taux de recommandation : 10.0/10 > > **Avantages**: Saves significant time on optimizations, audits, and campaign creation Strong reporting (especially Shopping and PMax insights) Advanced automation with Rule Engine Easy to manage multiple accounts and track performance in one place > > **Inconvénients**: Some tools can feel overwhelming initially due to the depth of functionality, especially when you’re just getting started. It takes a bit of time to fully understand how different features and reports work together, and to confidently apply them across accounts. > > I use Optmyzr daily as part of my workflow, mainly to manage budget pacing and monitor overall account performance across multiple clients. It gives a clear, consolidated view of spend, revenue, and ROAS, which makes decision-making much easier. Since using it, I’ve saved a lot of time on audits, optimizations, and campaign builds. Tools like the PMax Channel Distribution and Shopping Analysis reports are especially useful for deeper insights, while the campaign management features make bulk campaign creation much faster than doing it directly in Google Ads or Microsoft Ads. The Rule Engine is another standout feature, allowing advanced automation that isn’t always possible natively in ad platforms. Overall, it’s helped improve efficiency and made managing multiple accounts at scale much easier. ----- ### "Great Tool to Automate Paid Search Management" — 5.0/5 > **Utilisateur vérifié** | *25 février 2020* | Marketing et publicité | Taux de recommandation : 9.0/10 > > **Avantages**: Optmyzr is a great "second generation" paid search management tool built on AI and machine learning. We enjoy that it automates and enhances many of the day to day and week to week tasks involved with managing a paid search campaign. The customization opportunity is the best feature - it has a of flexibility to be set up per your specific client requirements. Support is also super helpful in ensuring you are taking advantage of the tool. > > **Inconvénients**: Lacks support for non GA/Adwords/Microsoft tracking. If you are not using these solutions to track, it may have less value (ie if you use Adobe for example) > > We are increasing the productivity of our paid search professionals by redirecting their time away from manual, repetitive tasks to higher value and more strategic ones. ----- ### "Expensive mistakes" — 2.0/5 > **Fernando** | *5 décembre 2020* | Services et technologies de l'information | Taux de recommandation : 3.0/10 > > **Avantages**: The tools to automatize and create campaigns are great, they can save you a lot of time, and if configured correctly can run on autopilot. > > **Inconvénients**: The default bids on shopping campaigns are set to either 0.1 or 1, its very easy to skip changing one of these settings and when applying a rule for hundreds of campaigns if instead of 0.01 you set 1 it costs a lot of money. > > The experience is good, but very frustated because they dont change the default bid settings, something I have asked for more than 2 months, in my case it is very complicated to justify using when you can make a mistake because you dont change the default bid and it can cost you thousands of dollars in a few minutes. ----- ### "Best PPC Optimization Automator" — 5.0/5 > **Jorge** | *18 août 2021* | Marketing et publicité | Taux de recommandation : 10.0/10 > > **Avantages**: One of the most helpful aspects of the tool is that it loads Google Ads data in real-time and the level of connections that it has with Google's API is powerful and accurate. > > **Inconvénients**: We have a large portfolio in MSFT, we would like to have more integrations and automation available for this network. > > Optmyzr allows us to create workflows and custom automation to make our work process more efficient. In addition, we have an exceptional support team who is always willing to hear our comments and recommendations and we have the option to submit feature requests. Furthermore, they know PPC, so it is easier and more efficient to talk about strategies, blueprints, and workflows fluently. ----- ### "Great Software and Exceptional Support" — 5.0/5 > **Chris** | *24 juin 2019* | Marketing et publicité | Taux de recommandation : 10.0/10 > > **Avantages**: Wide range of functionality Regular updates and innovation Time saver I can offer a much better service to more clients Support team highly talented and responsive > > **Inconvénients**: Interface is a little dated but the functionality makes this an insignificant issue > > It enables me to manage a wide range of clients to a very high standards. It does everything I need very well and whilst I have tried other services, Optmyzr gets my choice. ----- Page : 1/9\ Suivant: [Page suivante](https://www.capterra.lu/software/156308/optmyzr?page=2) ## Liens - [Afficher sur Capterra](https://www.capterra.lu/software/156308/optmyzr) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Données structurées