---
description: Mixpanel : qu'en pensent les utilisateurs ? Lisez les avis clients sur Mixpanel, consultez les prix, tarifs, abonnements et découvrez ses fonctionnalités grâce à Capterra Luxembourg.
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title: Mixpanel - Avis, notes, prix et abonnements - Capterra Luxembourg 2026
---

Breadcrumb: [Accueil](/) > [Logiciels de mobile analytics](/directory/30936/mobile-analytics/software) > [Mixpanel](/software/158740/mixpanel)

# Mixpanel

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> Mixpanel aide les entreprises à analyser la manière dont les utilisateurs engagent, convertissent et fidélisent leur clientèle sur différents appareils, puis utilisent ces données pour développer leur activité.
> 
> Conclusion : 146 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Mixpanel ?

Plus de 250 000 applications et sites web à travers le monde utilisent Mixpanel.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.5/5** | 146 Avis |
| Simplicité | 4.1/5 | D'après l'ensemble des avis |
| Support client | 4.2/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.2/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.5/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos de l'éditeur

- **Société**: Mixpanel
- **Pays**: San Francisco, É.-U.
- **Entreprise fondée en**: 2009

## Contexte commercial

- **À partir de**: 25,00 $US
- **Type de licence**:  (Version gratuite disponible) (Essai gratuit)
- **Public cible**: Auto-entrepreneur, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Allemagne, Australie, Brésil, Canada, Chine, France, Inde, Irlande, Japon, Mexique, Pays-Bas, Royaume-Uni, Singapour, Émirats arabes unis, États-Unis

##  Fonctionnalités

- Alertes/Notifications
- Analyse d'entonnoir
- Analyse par cohorte
- Analyse prédictive
- Analyse visuelle
- Connecteurs de données
- Data discovery
- Gestion de la communication
- Gestion des campagnes
- Importation et exportation de données
- Mesure des performances
- Modélisation prédictive
- Outils de collaboration
- Rapports et analyses
- Rapports interactifs
- Segmentation de la clientèle
- Suivi de l'engagement
- Suivi des campagnes
- Suivi des conversions
- Suivi des indicateurs clés de performance
- Suivi des interactions entre utilisateurs
- Suivi des rétentions
- Suivi des événements intégrés aux applications
- Suivi et analyse de l'utilisation
- Tableau de bord
- Tableau de bord d'activités
- Visualisation de données
- Web analytics

## Intégrations (37 au total)

- AB Tasty
- Adjust
- Alooma
- Amazon Redshift
- Appcues
- AppsFlyer
- Apptimize
- Branch Metrics
- Chameleon
- ChurnZero
- Fivetran
- Fullstory
- Gainsight CS
- Google Cloud
- Google Cloud BigQuery

... et 22 intégrations supplémentaires

## Ressources d'aide

- Service client/e-mail
- FAQ/forums
- Base de connaissances
- Support téléphonique
- Support 24/7 (réponse directe)
- Chat

## Category

- [Logiciels de mobile analytics](https://www.capterra.lu/directory/30936/mobile-analytics/software)

## Catégories connexes

- [Logiciels de mobile analytics](https://www.capterra.lu/directory/30936/mobile-analytics/software)
- [Logiciels de web analytics](https://www.capterra.lu/directory/30073/web-analytics/software)
- [Logiciels d'analyse de données](https://www.capterra.lu/directory/31077/data-analysis/software)
- [Machine learning](https://www.capterra.lu/directory/31103/machine-learning/software)
- [Analyse de produits](https://www.capterra.lu/directory/32915/product-analytics/software)

##  Logiciels similaires

1. [Microsoft Power BI](https://www.capterra.lu/software/176586/power-bi) — 4.6/5 (1879 reviews)
2. [Google Analytics 360](https://www.capterra.lu/software/177042/google-analytics) — 4.7/5 (8092 reviews)
3. [Tableau](https://www.capterra.lu/software/77260/tableau) — 4.6/5 (2351 reviews)
4. [Reportei](https://www.capterra.lu/software/180418/reportei) — 4.7/5 (241 reviews)
5. [Google Cloud](https://www.capterra.lu/software/170983/google-cloud-platform) — 4.7/5 (2284 reviews)

## Avis

### "Best tool for analytics and Event tracking" — 5.0/5

> **Nitesh** | *25 avril 2026* | Services et technologies de l'information | Taux de recommandation : 8.0/10
> 
> **Avantages**: The event-based tracking is really powerful. As a QA engineer, I can verify exactly what user actions are being tracked and validate the data in real time. The Flows and Funnels reports are great for checking if user journeys are working as expected. Data visualization is clean and easy to understand — even non-technical teammates can read the dashboards without much explanation.
> 
> **Inconvénients**: The learning curve is quite steep initially. Setting up event tracking correctly takes time and if the implementation is wrong, your data gets messy fast. The pricing jumps significantly once you cross the free tier event limit, which feels expensive for growing teams. Data management can also get complicated when you have too many events and properties — keeping them organized requires proper planning from day one.
> 
> Using Mixpanel from a QA perspective has been helpful for validating whether tracked events are firing correctly and data is accurate. Initial setup needs careful attention — one wrong event name and your reports are unreliable. Once set up properly though, the data analysis is solid and real-time event verification saves a lot of back and forth with developers. Security and data handling feel reliable. Overall good tool but requires proper onboarding and planning to get the most out of it.

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### "Mixpanel is a must go for every app. Easy to start with." — 5.0/5

> **Lovepreet** | *6 juin 2025* | Automobile | Taux de recommandation : 10.0/10
> 
> **Avantages**: 1. Easy to integrate.&#10;2. Identity merge is great for people using same device with multiple users.&#10;3. Accurately tracks user journeys, phone properties etc.&#10;4. Reports are easy to make.
> 
> **Inconvénients**: 1. Sometimes due to technical issues, multiple users get created despite identity merge being enabled.&#10;2. They keep changing there free plan limit and overall plan is quite costly for paid feature.
> 
> Overall Mixpanel is a great tool.&#10;1. Tracks users from apps.&#10;2. Track user journeys.&#10;3. Advanced reports.&#10;4. Easy to integrate with backend to pull in events.

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### "Too complex and not so reliable" — 3.0/5

> **Utilisateur vérifié** | *16 septembre 2019* | Internet | Taux de recommandation : 4.0/10
> 
> **Avantages**: We can set up lots of funnels and the visualisation always helps.
> 
> **Inconvénients**: The data is not consistant and makes our funnels a bit funky. It's a shame. Again, the pricing makes it less interested compared to other tools

-----

### "Mixpanel enables scalable, self-service analytics across Product, UX, and Data" — 5.0/5

> **Flavio** | *25 février 2026* | Banque | Taux de recommandation : 8.0/10
> 
> **Avantages**: Mixpanel is quite useful when we want to track user engagement and activity, also sending pipeline and warehouse event data for the datawarehouse team have visibility and do analysis, also is goof to avoid duplication of data. Mixpanel enables scalable, self-service analytics across Product, UX, and Data teams—supporting faster, evidence-based decision-making.&#10;It also allows us to measure the impact of product changes and experiments.
> 
> **Inconvénients**: Do not noticed any bigger issue with the tool, but sometimes it was a bit difficult to understand when started using it. So learning curve could be a bit higher for beginners.

-----

### "Mixpanel" — 5.0/5

> **Pius** | *10 mai 2022* | Internet | Taux de recommandation : 10.0/10
> 
> **Avantages**: The dashboard reporting is amazing\! It is really easy to read and interpret even for a non-technical solo founder. With this, you can easily identify how your users are interacting with the product and how to streamline the processes. These easy-to-use reports make it easier to you to make adjustments to increase retention, engage more, and get better numbers
> 
> **Inconvénients**: Setting it up is not easy in comparison to Google Analytics\! Setting up server-side or client-side, or a hybrid of both needs a level of expertise to fully leverage the benefits of the platform. You will have to watch a couple of intense YouTube Videos and go through the support articles to set up the events to get it up and running smoothly. You'll probably make a few mistakes and correct them. As a non-technical founder, it was quite frustrating setting up at the beginning but worth it eventually.
> 
> Satisfactory\! Mixapanel has helped me improve my product faster with more in-depth analysis and reporting. Tracking sign-ups from the server-side for example enabled me to get more accurate hypersensitive information without the Ad-block interruptions. Mixpanel is as key for my business as it is right now. It gives me a birds-eye view of everything I need to know about customer interactions.

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## Liens

- [Afficher sur Capterra](https://www.capterra.lu/software/158740/mixpanel)

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